(AsiaGameHub) – SBC has revealed the finalists for the 2026 SBC Awards Europe, which will be held at Xara Lodge in Malta on Thursday, April 30.
Wrapping up the final day of SBC Summit Malta 2026, the ceremony will gather 400 industry professionals to honor excellence in the European betting and gaming sector.
This year’s awards include 35 categories that recognize exceptional accomplishments from operators, affiliates, industry leaders, game developers, and other suppliers. The Betsson Group tops the shortlist with seven nominations, closely followed by Sportradar with six.
“Success in this industry goes beyond revenue—it’s defined by resilience, creativity, and a willingness to take risks,” stated SBC Founder and CEO Rasmus Sojmark. “The SBC Awards Europe don’t honor the largest companies, but the boldest. I’d like to send a massive congratulations to every shortlisted company.”
In the operator categories, Novibet aims to defend its titles for ‘Operator Innovation in Gaming’ and ‘Sportsbook Operator of the Year’. Meanwhile, 1xBet is competing against GG.BET, Allwyn, and Peter & Sons to keep the ‘Marketing Campaign and Sponsorship of the Year’ award.
Elsewhere, Megapari Partners, Parimatch Affiliates, and Vegas Legends will compete against defending champions Betsson Group Affiliates for the ‘Best Affiliate Program’ award.
Alea is seeking to retain the ‘Employer of the Year’ title, competing against Altenar, BETBY, GR8 Tech, and SOFTSWISS.
Highlighting the industry’s focus on player protection, nominees for ‘Socially Responsible Initiative of the Year’ include 8888, EPIC Global Solutions, Play’n GO, and Stars Partners.
In the ‘SlotCatalog’ categories, Pragmatic Play and Hacksaw Gaming aim to defend their titles as ‘Game Studio of the Year – Large’ and ‘Game Studio of the Year – Medium’. Gamzix, Octoplay, Penguin King, and Dream Play are among those vying for the ‘Game Studio of the Year – Small’ award.
The much-awaited ‘Leader of the Year’ and ‘Manager of the Year’ awards will remain a secret until the event, with nominees and winners announced live during the ceremony.
In the ‘Game Developer Award’ categories, Bragg Gaming Group, Evoplay, Funky Games, and TaDa Gaming have all received nominations in multiple categories.
In the affiliate categories, Flashscore and Casino Guru hope to keep their titles for ‘Sports Affiliate of the Year’ and ‘Casino Affiliate of the Year’, respectively. They compete against the likes of Catena Media, BETANDEAL, Gentoo Media, Better Collective, Clever Advertising, and MediaTroopers.
In the supplier categories, BetConstruct and Sportradar lead with four nominations each, followed by Delasport and Kanggiten with three each.
Trustly could have a standout night, earning nominations for both ‘Compliance & KYC Partner of the Year’ and ‘Payment Solution of the Year’. They’ll compete against BridgerPay, Paysecure, Paytently, BetComply, and GBG.
The evening will also shine a light on emerging talent via four dedicated Rising Star awards, which recognize top operators and suppliers making waves in casino and sports betting.
The full list of shortlisted companies can be found on the SBC Awards Europe website.
Please be aware that a separate ticket is needed to attend the ceremony. Table and ticket options are available here.
Interested in attending SBC Summit Malta? For groups of three or more, buy our Group Pass ticket, which gives you access to three days of networking, exhibitions, and conference content for a discounted €400 per person—saving €200 off the standard ticket price.
You can also buy our ‘Expo Plus Pass’ for €150, which provides access solely to the conference and exhibition.
Operators and affiliates may apply for a free pass here.
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